Skyrocket your online visibility with expert SEO strategies for Google, AI search and better enquiries
SEO has changed. It is not just about adding keywords to a page and hoping Google sends more traffic.
Your website now needs to be easy for Google Search, AI Overviews, ChatGPT, Gemini, Perplexity and other answer engines to understand, trust and quote. I help make that happen by improving your key pages, content structure, technical setup, internal links, proof signals and the way your site answers real customer questions.
The aim is not just more visibility. The aim is more of the right enquiries.
Why invest in SEO and AI search optimisation?
Modern SEO is about helping the right people find you, trust you and take the next step.
That still means getting the SEO basics right, including technical health, page structure, content, internal links and useful service pages. But it also means making your website easier for AI search tools and answer engines to understand.
I improve the pages that matter most, add clearer answer sections, strengthen proof signals, tidy up the technical foundations, and build content around the questions your customers are already asking.
The aim is simple. Make your website easier to find, easier to understand, and more likely to turn visitors into enquiries.
My approach
- SEO, AEO and GEO together: I focus on the SEO fundamentals that still work, while also structuring pages so they are easier for AI search tools and answer engines to understand, cite and summarise.
- Better service pages: I improve your key service, location and commercial pages so they explain what you do clearly and give people a reason to enquire.
- Clear answer sections: I add short answer blocks, FAQs, definitions, steps and comparison sections so your website gives clean answers to real customer questions.
- Technical SEO foundations: I check crawlability, indexing, page speed, mobile performance, redirects, broken links, metadata and the basic technical issues that quietly hold websites back.
- Schema and structure: I add useful structured data where relevant, including FAQ, LocalBusiness, Organisation, Article and Service schema, so search engines have clearer context.
- Internal linking and content planning: I build a sensible content structure around your services, locations and buyer questions, so the right pages support each other.
Why choose my SEO services
- Modern SEO, not old SEO theatre: I’m not interested in keyword stuffing, bloated reports or ranking vanity terms that never turn into sales conversations.
- Built around enquiries: Traffic is useful, but leads won are what matter. I focus on the pages, keywords and content that have a realistic chance of bringing in better enquiries.
- Proof and trust signals: I help strengthen the parts of your site that show credibility, including case studies, testimonials, reviews, author details, business information, experience and process.
- Hands-on delivery: You deal with me directly. I stay close to the strategy, the content, the fixes and the reporting, supported by trusted specialists where needed.
- Clear monthly priorities: SEO is not a one-off fix. Each month we look at what needs improving next, what has moved, what needs fixing, and where the best opportunity sits.
- Practical reporting: You will know what has been done, what has changed, what we are tracking, and what I recommend next. No mystery dashboards for the sake of it.
Struggling to get enough of the right enquiries?
Traffic alone is not enough. You need the right people landing on the right pages, with a clear reason to take the next step.
I’ll review how your business is currently attracting visitors, whether that traffic is the right quality, and where potential enquiries are being lost.
You’ll get 3 clear fixes to improve traffic volume, traffic quality, and the number of leads coming through.
Your trusted expert partner for
all your digital marketing needs!
Location
I’m based in Washington, Tyne and Wear. I work mainly remotely to keep things lean, but I love to meet face to face when it makes sense. You will receive 1-2-1 support from me 100% of the time; however, I do have a trusted team of specialist freelancers I work with.
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Your trusted expert partner for all your digital marketing needs!
LOCATION
I’m based in Washington, Tyne and Wear. I work mainly remotely to keep things lean, but I love to meet face to face when it makes sense. You will receive 1-2-1 support from me 100% of the time; however, I do have a trusted team of specialist freelancers I work with.
Google Maps | LinkedIn